HackerTube / Video
Experience the power of a bookbook™
IKEA Singapore
An IKEA Singapore ad parodying Apple product launches by presenting the 2015 catalogue as a revolutionary 'bookbook' device. It is a short, tongue-in-cheek spoof of Apple-style marketing.
HN brings it up as a favorite Apple parody, mostly as a joke when books or Apple design come up.
4 Hacker News mentions · 2014–2021